Movies May 2009

The Office, season 4

The Office, season 5

Once Upon a Time in the West
A great western. I just watched it and I already think I probably need to see it again.

The Empire Strikes Back

The Twilight Samurai
5 Stars. Not a martial arts movie in a Bruce Lee sense. Very little swordplay. But moving and sweet.

The Return of the Jedi

The new free lunch

Yesterday at my favorite burrito chain, Qdoba, I was musing to M about whether a completely ad-run restaurant could work. I'm paying $6 for a burrito. I don't know much about restaurant margins... they're thin I hear... but how expensive is it to make that burrito? Ingredients, hired help, rent, blah blah... what are we talking, an amortized three bucks each? Let's say $3.

This particular Qdoba is located near a bunch of expensive universities. Haverford and St. Joe's kids are in there all the time; Penn isn't too far away as the crow flies. That is juicy marketing target -- young AND moneyed.

If you could guarantee delivery of rich college eyeballs, how much would a well-targeted advertiser pay? Would they pay $3 per impression? Would five advertisers pay $.60 each?

What if you made your customer fill out a survey for their free food too? Wouldn't some marketing firm love to have that steady stream of data? They'll pay more than $3 a pop to get these peoples' opinions in other venues, right?

Then sell space on some tasteful wall posters, sell the tray liner space... as long as you don't get greedy and sell every ceiling tile, you could make this work.

The food would have to be good. You couldn't ever let food quality drop. But otherwise, this seems like it would make at least as much profit as a regular burrito joint. There must be some reason why this hasn't been tried yet, right?

Then, that very same day, I see this: Panera: Pay What You Can Afford.

“Take what you need, leave your fair share,” says a sign at the entrance of the Saint Louis Bread Company Cares Café. Patrons who can’t pay are asked to volunteer their time.

The café, which reopened Sunday as a nonprofit, has cashiers who provide receipts with suggested prices and direct customers to the store’s five donation boxes. The menu is the same, except for the day-old baked goods brought in from sister stores in the area.

“I’m trying to find out what human nature is all about,” Ron Shaich, who stepped down as Panera’s CEO last week but remains as chairman, told USA Today. “My hope is that we can eventually do this in every community where there’s a Panera.”

Not quite the same thing, but maybe one better.

The continued work of awakening

I dreamed last night that I heard Steve Taylor died, so I Googled him to find out if it was true, and to my horror -- surprise twist! -- there was no mention of Roland Steven Taylor on the Internet at all.

Now that I'm up, I don't know why that was horrific, but in dreamworld, this was like taking the final exam for the class you forgot you signed up for. OMG serious.

On awaking, I immediately went downstairs and let the dog out and checked my email. Sometime later in the morning, I checked on Steve. Nobody panic.

If you knew me well in college, you knew I was pretty into Steve Taylor. He was funny, clever, pro-Jesus, and he could do it all in song. My personal ambition sleepwalked through college... I couldn't say I wanted to do what he did. But Steve Taylor was a noise the direction of wakefulness.

Around the time I graduated, he released his best album, Squint, and then traded performing for producing. It was the mid-90s, we were all becoming different people at that point. I started working on Dungeons & Dragons for a living then. We've all been there.

In the mid-aughts I checked in on Steve again, and found he'd gone to movie making. He made a flick starring Michael W. Smith of all people, called The Second Chance. It's a buddy movie about a white suburban pastor and a black inner-city pastor. It's in my Netflix queue now, I'll let you know what I think at the end of the month after I watch it.

And today? Now? He's in Portland working on a Blue Like Jazz movie.

BLJ's author, Donald Miller, is someone else I would have wanted to emulate if his books had been around in college. I'm sort of glad they weren't. They could have misled a sleepwalker.

These days, I get a prickly feeling on my neck when I consider trying to create some piece of art for an explicitly Christian audience. It seems as though it would be easy for me. And financially rewarding. I could do funny, touching memoir for the saved set. I could do a passable Don Miller.

But as I start down that road, I think of Jesus talking:

If you love those who love you, what reward will you get? Are not even the tax collectors doing that? And if you greet only your brothers, what are you doing more than others? Do not even pagans do that?

A whole chunk of text there, Matthew 5:43-48, has kept me up nights. That bite's got a lot of hard-to-swallow. Jesus tells you to be "perfect" in there. He tells you the rough truth that God makes the rain fall on the righteous and the unrighteous. And to me, he says that writing books for my brothers and sisters is not particularly what I'm called to do.

Look, God has a whole lot of things for a whole lot of people to be doing. I still love Steve Taylor's music and wit, and Don Miller is a decent writer. Don't hear me saying that what they've chosen to do is wrong or subpar or Not In God's Will.

But as my personal ambition rubs away eye boogers and stares into the bathroom mirror wondering when it shaved last, those noises... they're not for me to follow. I don't want to greet my brothers for a living. There's too many other people out there who need introductions.

I am glad Steve is alive, though. Check out his movie blog.

I am two metaphors for the economy

I am the canary in the coal mine of American jobs. As a serial freelancer and contract worker, I am the first one down when unemployment gas leaks out.

Happily, lately, I've been finding jobs again. If you're not clear how the economy's doing, ask me if I've got a job. It's a telling pixel of what's on the bigger screen.

Movies April 2010

The Men Who Stare at Goats
This movie could have been funny, but somehow... maybe in the editing? The jokes just fell flat. It was like comedy archaeology: You could see the bones of jokes. The set up, the punchline, the reaction, they were all there, but the meat was gone. Not funny. I don't understand what went wrong. All those great actors were doing decent work. But then the movie fell flat. Weird.

Whip It
If I were a girl, I guess I'd feel lightly empowered or something after this.

Fringe, season 1, disc 1

This is ok, I guess. The X-Files-y sci-fi of it is pretty cool, but the characters don't do much for me.

The Office, season 2

Netflix on Xbox lets us stream whole seasons of this show. So during protracted illness and unemployment, we watched a hella lot of Office. It's pretty good, although I am thankful that the show becomes less excruciating as it goes on. I had anxiety dreams starring Michael Scott halfway through the season I'm not eager to reproduce.

The Office, season 3
More of this.

Zombieland
This was fun. Pretty fun.

Transformers Animated
The animation here was weird, like, either the Koreans went off-model with impunity, or somebody was trying something "new" that didn't work when it comes to character elasticity. Especially the little girl, who seemed to change shape and proportions at random.

The story was ok though, especially for a G1 man such as myself.