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Wednesday, October 14, 2009

Monopoly City

I give Monopoly a lot of crap, but that's only because it deserves it. Hasbro is a game company that, on a corporate level, decided to make quality in games a second-tier consideration. To use an analogy, they built hotels on St. James Place and Tennessee Avenue -- not the "best" properties in the game, but the ones you land on most often.

Hasbro has milked Monopoly like the prize cow it is. Everybody with an IP has licensed the game (which is really just lawyer insurance because you can't copyright or patent a game mechanic). And every few years, they produce a new clutch of games with the word "Monopoly" on the front, and I assume those sell well enough to make it worth doing.

This year Hasbro produced Monopoly City. On boardgamegeek.com the reviews boil down to "It's not that different. If you didn't like Monopoly already, you won't like this one either."

BUT! There's a free Web game to promote it, Monopolycitystreets.com. Great idea Hasbro! It's got a good gimmick, in that you're buying real-world city streets courtesy of Google Maps. It's fun to look at your neighborhood and buy your street and build tall buildings on it.

It's still a crappy game though. There's a little strategy, but not a ton. Like board-game Monopoly, it's a game about wheeling and dealing, because the cheap stuff you start with won't get you to the top. You'll need to save up money and buy other players' more profitable streets, because the best stuff is already taken. Except why would a player sell their best stuff?

The only reason I can think of is that the player got bored or distracted and dropped out. Player interaction is extremely limited, so you can't negotiate well. The nominal endgame (Be the richest real estate magnate in the world!) is sort of boring. Only the highly motivated will work on it. Find a half dozen of those people (who I'm pretty sure they're already playing) and the top of the game will stagnate.

The good thing though, is that you can see on the blog that the people running the game are taking this seriously. There's room for improvement too. Right now, it's a really nice skeleton of a game, and they could make it more. If tended properly, this could become the Hasbro's own social networking platform. That's worth keeping an eye on.

Regardless of my callous criticisms, it's fun for a while. In case you want to get into it, you can read tips and FAQs at the fan site: monopolycitystreetshq.org.

Also, if you're related to me in Philadelphia, I already own your street. OH IT'S ON.

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